Risk factor
Very high price volatility
Profitability factor
Greatly undervalued vs peers
About
Cherry SE, together with its subsidiaries, manufactures and sells computer input devices in Germany. The company offers keyboards, mice, desktop sets, headsets, microphones, keyboard and desktop switches, and terminals; accessories, such as covers and mouse; and software and related services. It also provides e-health terminals and PIN pads for the healthcare sector. The company serves office and home office, gaming, healthcare, security, POS, and IOT sectors. It sells its products through distributors, resellers, system houses, retailers, and e-tailers. The company was founded in 1953 and is headquartered in Munich, Germany.
Company Valuation
Based on key historical and expected multiples, the stock is greatly undervalued relative to its peers.