Risk factor
Poor trading liquidity
Profitability factor
Slightly undervalued vs peers
About
PPHE Hotel Group Limited functions as a hospitality company, involved in the acquisition, development, leasing, management, and franchising of full-service, upscale, and lifestyle hotel establishments. Its geographic footprint covers a range of European nations, including the Netherlands, Germany, Hungary, Serbia, Italy, Austria, and the United Kingdom. The company's brand portfolio features prominent names such as Park Plaza, art'otel, Arena Campsites, and Arena Hotels & Apartments. Beyond lodging, the group's operations also encompass various food and beverage outlets, including restaurants, bars, and coffee shops. Founded in 1986, the entity was initially known as Park Plaza Hotels Limited, subsequently rebranding to PPHE Hotel Group Limited in March 2012. The corporate headquarters are located in Amsterdam, the Netherlands.
Company Valuation
Based on key historical and expected multiples, the stock is slightly undervalued relative to its peers. In particular, the stock is underpriced on P/E, of fair value on
Target Price
The average target price of PPH.L is 1835 and suggests 18.3% upside potential. Usually, this means a BUY recommendation among investment firms, or a recommendation to inc