PROG Holdings, Inc.

$ 35.56

Last Updated 12.09.2025

Issuer Rating

6/7

Performance

Strong

Risk

Limited

Recommendation

Buy

Market Cap

$ 1.42B

Buy
Review
Evaluation
Target price
Dynamics
Performance
Growth
Dividends
Risks

$ 35.56

Key Takeaways

Risk factor

Very vulnerable to price shocks

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Data is available to registered users only

Profitability factor

Greatly undervalued vs peers

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Risks

  • Default risk
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  • Volatility
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  • Selling difficulty
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  • Stress test
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  • Country risks
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  • Other risks
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About

PROG Holdings, Inc. operates as an omnichannel provider of lease-purchase solutions to underserved and credit-challenged customers. It operates in two segments, Progressive Leasing and Vive. The Progressive Leasing segment offers lease-purchase solutions to customers for various merchandize in the furniture, appliances, electronics, jewelry, mobile phones and accessories, mattresses, and automobile electronics and accessories markets through...

Company Valuation

Greatly undervalued
7/7

From both historical and forecast perspectives, the stock is considerably underpriced compared to similar stocks. In particular, the stock is underpriced on P/E, 'cheap'

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Target Price

Somewhat favourable
5/7

The average target price of PRG is 37 and suggests 5% upside potential. Usually, this means a HOLD recommendation among investment firms. This neutral recommendation sugg

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Risks

  • Default risk
    Data is available to registered users only
  • Volatility
    Data is available to registered users only
  • Selling difficulty
    Data is available to registered users only
  • Stress test
    Data is available to registered users only
  • Country risks
    Data is available to registered users only
  • Other risks
    Data is available to registered users only
Sign up to access detailed risk analysis
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