Risk factor
Very high price volatility
Profitability factor
Greatly undervalued vs peers
About
Bonjour Holdings Limited functions as an investment holding entity, focusing primarily on the wholesale and retail trade of beauty and wellness products. The company's operations span Hong Kong, Macau, and mainland China, catering to a broad customer base. Its comprehensive product selection features skincare, nutritional supplements, hair and body care items, cosmetics, and fragrances. Additionally, it offers various lifestyle products and snack foods, frequently imported from Japan, Korea, and Taiwan, to meet diverse consumer demands. As of December 31, 2020, Bonjour Holdings operated 24 retail outlets across Hong Kong and Macau, supplemented by a robust online sales platform. Beyond its core business, the company also participates in property holding activities. Established in 1991, Bonjour Holdings Limited is headquartered in Tsuen Wan, Hong Kong.
Company Valuation
Based on key historical and expected multiples, the stock is greatly undervalued relative to its peers.