Risk factor
Very high price volatility
Profitability factor
Undervalued vs peers
About
Phoenitron Holdings Limited, an investment holding company, engages in the contract manufacturing and sale of smart cards in the People’s Republic of China, Europe, Asia, and Hong Kong. The company operates through six segments: Sales of Smart Cards; Sales of Smart Card Application Systems; Financial and Management Consultancy Services; Sales and Trading of Scrap Metals; Media and Entertainment; and E-commerce Business. It also engages in trading scrap vehicles; and developing and provision of smart card application systems. In addition, the company provides financial and management consultancy services; and research, development, marketing, and sales services. Further, it is involved in the operation of a pan-entertainment digital ecosystem membership e-commerce platform. The company was formerly known as Cardlink Technology Group Limited and changed its name to Phoenitron Holdings Limited in May 2010. Phoenitron Holdings Limited was founded in 1995 and is headquartered in Tsim Sha Tsui, Hong Kong.
Company Valuation
Based on key historical and expected multiples, the stock is undervalued relative to its peers.