Risk factor
Poor trading liquidity
Profitability factor
Greatly undervalued vs peers
About
Electra Consumer Products Ltd. engages in the import, manufacture, and marketing of consumer electronics products. It operates through the following business sectors: Consumer Electronics Products and Climate Systems, Consumer Electronics Retail, Food Retail, Sports and Leisure, and Real Estate. The Consumer Electronics Products and Climate Systems business sector offers HVAC systems, Electra Solar, and Nurturing Brands. The Consumer Electronics Retail business sector consists of retail electric consumer goods chains in Israel, which are Machsanei Hashmal and Shekem Electric. The Food Retail business sector operates convenience stores. The Sports and Leisure business sector imports and wholesales camping and leisure brands. The Real Estate business sector partners with reality investment funds and owns a development area named Electra-Bosch Factory. The company was founded in 1951 and is headquartered in Rishon LeZion, Israel.
Company Valuation
Based on key historical and expected multiples, the stock is greatly undervalued relative to its peers. Specifically, the stock is fairly valued on P/E, undervalued on EV