Risk factor
Very poor trading liquidity
Profitability factor
Undervalued vs peers
About
Grupo Hotelero Santa Fe, S.A.B. de C.V. acquires, develops, and operates beach and urban hotels in Mexico. It operates in three segments: Urban Services, Resort Services, and Operator and Holding. The company operates a portfolio of 13 hotels under the Krystal Grand, Krystal Hotels & Resorts, Krystal Beach, and Krystal Urban brands, as well as...
Company Valuation
Based on key historical and expected multiples, the stock is undervalued relative to its peers. In particular, the stock is underpriced on P/E, of fair value on EV/EBITDA
Target Price
The average target price of HOTEL.MX is 4.8 and suggests 21% upside potential. Usually, this means a BUY recommendation among investment firms, or a recommendation to inc
Buy
Sell