Risk factor
Very high price volatility
Profitability factor
Greatly undervalued vs peers
About
IZON Network, Inc., established in 2011 and based in Scottsdale, Arizona, (formerly known as Digital Caddies, Inc. until its rebranding in 2017), provides a specialized technology platform for the golf industry throughout Canada and the United States. The company's primary solution involves equipping golf course-owned vehicles with web-enabled, interactive touchscreen tablets. These devices serve a dual role: enriching the golfer's experience with a host of digital functionalities, and connecting them directly with advertising partners. For players, the tablets deliver comprehensive GPS-based navigation, including detailed hole and course layouts, aerial fairway and green views, and accurate yardage measurements to hazards. Additional features include in-game messaging, online scorekeeping, and direct ordering from beverage carts. Furthermore, IZON supplies golf course operators with robust management utilities. These tools are designed to enhance operational efficiency by improving player pace of play via GPS cart tracking, increasing merchandise and concession sales through dynamic on-tablet promotions, and creating new income opportunities from local advertising placements. The company also offers specialized online marketing services.
Company Valuation
From both historical and forecast perspectives, the stock is considerably underpriced compared to similar stocks.