Risk factor
Strong & resilient to price shocks
Profitability factor
Greatly overvalued vs peers
About
Pursuit Attractions and Hospitality, Inc., an attraction and hospitality company, owns and operates hospitality destinations in the United States, Canada, and Iceland. It operates various attractions and lodges with restaurants, retail, and transportation facilities. The company was formerly known as Viad Corp and changed its name to Pursuit Attractions and Hospitality, Inc. in January 2025. Pursuit Attractions and Hospitality, Inc. was founded in 1926 and is headquartered in Scottsdale, Arizona.
Company Valuation
Considering past and projected metrics, the stock is distinctly 'expensive' compared to its peers. Specifically, the stock is 'expensive' on P/E, neutral on EV/EBITD.
Target Price
The average target price of PRSU is 53 and suggests 19% upside potential. Usually, this means a BUY recommendation among investment firms, or a recommendation to increase