Victoria's Secret & Co.

Once the most popular lingerie store in the U.S. has been in crisis for almost a decade. The market capitalization of Victoria’s Secret is slightly over $2.5 billion now, whereas investors have <a href="https://www.cnbc.com/2025/11/12/skims-5-billion-valuation-funding-round.html">valued</a>&nbsp;Kim Kardashian’s underwear brand Skims at $5 billion.

Victoria’s Secret's turnaround has analysts warming to the story


Papa John's International, Inc.

U.S. pizza chain Papa John’s has reported weaker quarterly sales and sharply downgraded its full-year outlook as customers trimmed spending on sides and toppings while competitors stepped up promotions.

Papa John’s cuts guidance as U.S. consumers trade down to smaller pizzas

Krispy Kreme, Inc.

This marked the first positive earnings following the end of the U.S. McDonald's partnership

Krispy Kreme rises as broad market falls on positive 3Q cash flow, turnaround news

Crocs, Inc.

Footwear manufacturer Crocs reported the first decline in sales of its namesake brand in five years. Third-quarter revenue for the Crocs brand fell 2.5% year over year to $836 million, the company <a href="https://investors.crocs.com/news-and-events/press-releases/press-release-details/2025/Crocs-Inc--Reports-Third-Quarter-2025-Results/default.aspx">said</a>&nbsp;in the earnings release yesterday, October 30. It is the first drop since the second quarter of 2020, MarketWatch <a href="https://www.marketwatch.com/story/has-crocs-demand-peaked-sales-just-dropped-and-are-expected-to-keep-falling-8d5a5e37?mod=newsviewer_click_seemore">notes</a>. In the current quarter, the company also expects Crocs-brand sales to decline about 3%.

Crocs sales decline for first time since 2020 and are expected to keep falling

Opendoor Technologies Inc.

Beyond Meat, Inc.

Cracker Barrel Old Country Store, Inc.

In October, short sellers ramped up pressure on small- and mid-cap stocks, <i>Barron’s </i><a href="https://www.barrons.com/articles/short-sellers-small-caps-meme-stocks-06a426a1?st=5FGUar">reports</a>. Short interest in these companies rose to 7.5% from 7.3% in September, according to Melissa Roberts, an analyst with Stephens. For megacaps, it edged down to 1.8% from 1.9%. Roberts flagged healthcare small caps and mid-cap consumer-lending names among the most targeted stocks.

Shorts are coming after small- and mid-cap stocks. Which names are feeling pressure?

Innodata Inc.

Is the Google partner and beneficiary of the AI boom still worth buying?

Small cap with big ambitions: Data services firm Innodata up nearly 300% in LTM

Shares of Beyond Meat, a small-cap producer of plant-based meat backed by Leonardo DiCaprio and Bill Gates, tumbled almost 50% yesterday, October 13, to an all-time low. This came after the company announced that investors had overwhelmingly accepted its offer to swap bonds for new debt and stock, triggering massive dilution.

Shares of Beyond Meat sink 50%, hit new all-time low as debt swap sparks big selloff

Shares of the plant-based meat producer have lost almost all their value since the 2019 IPO

Beyond Meat, backed by DiCaprio and Gates, is struggling. Can it bounce back?


Trilogy Metals Inc.

Lithium Americas Corp.

MP Materials Corp.

Shares of Canadian mining company Trilogy Metals have surged more than 190% in early trading today, October 7. The small-cap miner became the latest beneficiary of the Trump administration’s campaign to secure domestic critical minerals: Washington will invest $35.6 million in the company and receive a 10% equity stake. Similar U.S. government investments in the sector have already triggered rallies in MP Materials and Lithium Americas.

Anastasia Skrynnikova

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