Risk factor
Very high price volatility
Profitability factor
Greatly overvalued vs peers
About
Operating as an investment holding company, Luxxu Group Limited specializes in the creation, distribution, and retail of watches and jewelry. Its business activities span the People's Republic of China, the wider Asian market, and Europe. The company's diverse product range features high-end timepieces such as diamond watches and tourbillons, alongside both OEM and external brand watches, complemented by luxurious jewelry accessories. Luxxu Group not only designs and markets its own line of prestige and premium watches and accessories but also offers comprehensive design, production, and assembly services for its OEM partners. Its products are available under the brands including Jonquet, Extreme, M.O.D., LUXXU, and Nordic Design. Established in 2010, the Hong Kong-based entity, initially known as Time2u International Holding Limited, officially adopted the name Luxxu Group Limited in August 2019.
Company Valuation
Based on key historical and expected multiples, the stock is greatly overvalued relative to its peers. In particular, the stock is overvalued on P/FCF.