Risk factor
Very high price volatility
Profitability factor
Greatly undervalued vs peers
About
CSMall Group Limited, an investment holding company, primarily designs and sells a diverse range of jewelry products, such as gold, silver, colored gemstones, and gem-set pieces, throughout the People's Republic of China. The company's business activities also encompass providing gold bars, silver bars, and silverware, as well as processing and wholesaling precious metal products. Furthermore, it operates its own retail stores, develops software, engages in property development, and organizes cultural events. Its offerings reach customers via multiple distribution channels, including online platforms, its dedicated offline retail and service network, and various third-party points of sale. By December 31, 2021, CSMall Group had established 38 CSmall Shops across 13 provinces and municipalities, featuring one self-operated store and 37 franchised outlets, alongside leveraging 15 television and video shopping channels. The company was founded in 2013 and maintains its headquarters in Shenzhen, People's Republic of China.
Company Valuation
Considering past and projected metrics, the stock is distinctly 'cheaper' than its peers. In particular, the stock is underpriced on P/E, 'cheap' on EV/EBITDA, undervalue