Risk factor
Very high price volatility
Profitability factor
Greatly overvalued vs peers
About
Liberta Co.,Ltd., established in Tokyo, Japan, in 1997, operates globally, focusing on the development and sale of a wide array of goods. Its primary offerings include beauty products, everyday household items, and specialized performance apparel. The company markets its beauty line through popular brands like Baby Foot, Quick Beauty, DENTISTE, Slowbliss, Dext, and COSCOS. For household needs, it offers brands such as KABIDASH, Kabi Tornado, SHWATCH, and Mama La Clean. Functional clothing is provided under names including FREEZE TECH, heatmaster, DEODRIZETECH, and ThermOne. Additionally, Liberta distributes watches from Luminox and Libenham, as well as various food and general merchandise items like ThinOptics and ATHMEAL. Beyond its product portfolio, the company is also active in public relations, marketing, and direct-to-consumer sales, utilizing its own e-commerce platforms and major online marketplaces like Rakuten Ichiba. These products reach consumers through both physical retail outlets and diverse online channels.
Company Valuation
Based on key historical and expected multiples, the stock is greatly overvalued relative to its peers. In particular, the stock is overpriced on P/E, 'expensive' on EV/EB