Risk factor
Very high price volatility
Profitability factor
Strong growth
About
carsales.com Ltd, founded in Melbourne, Australia, in 1996, operates a significant international online marketplace for automotive, motorcycle, and marine classifieds. Its expansive geographical footprint covers Australia, Brazil, South Korea, Malaysia, Indonesia, Thailand, Chile, China, Argentina, and Mexico. The company's business is organized into distinct segments. The Online Advertising Services division enables classified advertisements for both individual sellers and commercial dealerships, promoting a variety of automotive and non-automotive goods and services across the carsales network. Revenue streams for this segment include subscriptions, fees for generating leads, listing charges, and premium placement options. It also offers display advertising solutions for corporate clients, such as vehicle manufacturers and financial institutions. Furthermore, this segment encompasses strategic holdings in tyresales.com.au, an online tire retailer, and RedBook Inspect, which provides vehicle inspection reports published within classified listings. The Data, Research and Services segment delivers a suite of professional services, including software-as-a-service (SaaS) solutions, market research and reporting, vehicle valuation and appraisal services, website creation and hosting, and photography services. Regionally, the Latin America segment focuses on online automotive classifieds and display advertising, while the Asia segment provides digital automotive classifieds, display advertising, and specialized automotive data services.
Company Valuation
Based on key historical and expected multiples, the stock is greatly overvalued relative to its peers. In particular, the stock is overpriced on P/E, 'expensive' on EV/EB