Risk factor
High price volatility
Profitability factor
Strong growth
About
Haypp Group AB (publ) operates as an online vendor, specializing in the sale of snus and tobacco-free nicotine pouches. Its commercial activities extend across Sweden, Norway, various other European countries, and the United States. The company distributes its products through a comprehensive network of e-commerce platforms and proprietary brands, including prominent sites like haypp.com, nicokick.com, snusbolaget.se, and northerner.com, alongside snushjem.no, snus.com, snusmarkt.ch, snuslageret.no, snusnetto.com, and nettotobak.com. Founded in 2009, the enterprise was initially incorporated as Snusbolaget Norden Holding AB before adopting its current name, Haypp Group AB, in September 2019. The company's main offices are situated in Stockholm, Sweden.
Company Valuation
Considering past and projected metrics, the stock is distinctly 'expensive' compared to its peers. In particular, the stock is overpriced on P/E, of fair value on EV/EBIT
Target Price
The average target price of HAYPP.ST is 176 and suggests 23.4% upside potential. Usually, this means a BUY recommendation among investment firms, or a recommendation to i