Risk factor
Very poor trading liquidity
Profitability factor
Greatly undervalued vs peers
About
Established in Kuala Lumpur, Malaysia, in 1996, Astro Malaysia Holdings Berhad operates as a prominent investment holding company, delivering content and entertainment services across Malaysia and globally. Its diverse operations are categorized into Television, Radio, Home Shopping, and other segments. The company's extensive portfolio includes television and radio broadcasting, film library licensing, and the complete lifecycle of content from creation and aggregation to distribution and monetization. Astro is also active in magazine publishing and distribution, interactive multimedia services, and digital media solutions. It manages commercial radio stations, runs a home shopping business, organizes trade projects, and handles marketing, solicitation, and airtime sales. Furthermore, Astro produces and distributes television programs and films, alongside offering a suite of professional services such as management consultancy, advertising agency functions, talent management, sound recording, music publishing, and training. The company provides corporate support services including in-house banking, contact center operations, and building rentals. It also develops and licenses multimedia and interactive applications, and is involved in creating, producing, acquiring, and syndicating news and information content for distribution across various platforms, complemented by subtitling and dubbing services. Key consumer offerings include Astro Fibre for internet services, sooka for live sports streaming, Astro GO as an on-demand companion app, and NJOI, a freemium television service. For businesses, it provides AstroBIZ, a tailored content and connectivity solution. Astro's radio presence is unified under the Astro Radio brand, supported by a family of digital platforms such as SYOK, Gempak, Xuan, Ulagam, and AWANI.
Company Valuation
Based on key historical and expected multiples, the stock is greatly undervalued relative to its peers. Specifically, the stock is 'cheap' on P/E, undervalued on EV/EBITD
Target Price
The average target price of 6399.KL is 0.07 and suggests 27.3% upside potential. Usually, this means a BUY recommendation among investment firms, or a recommendation to i