Risk factor
Sufficiently resilient to price shocks
Profitability factor
Favourable analyst view
About
Plan B Media Public Company Limited provides advertising media production services in Thailand. The company operates in two segments, Advertising Media and Engagement Marketing segment. Its services include out of home advertising media services, such as mass transit static outdoor, digital outdoor, airport, in-mall, and retail and classic advertising, as well as online advertising media services. The company also offers digital advertising agency, advertising space rental, and airtime rental services; and mobile software applications. In addition, it operates as an agency to sell and administrate the benefit contracts; manages and develops artists; operates as an advertising media design and production, and advertising agency; and offers billboard rental services. Further, the company organizes an esports tournament under the Thai E-League Pro name; and provides sports marketing services. It serves small and medium-sized enterprises, private companies, government agencies, or state enterprises. The company was incorporated in 2005 and is based in Bangkok, Thailand.
Company Valuation
Based on key historical and expected multiples, the stock is slightly undervalued relative to its peers. In particular, the stock is reasonably priced on P/E, 'cheap' on
Target Price
The average target price of PLANB.BK is 7.1 and suggests 57% upside potential. Usually, this means a BUY recommendation among investment firms, or a recommendation to inc
