Risk factor
Very poor trading liquidity
Profitability factor
Excellent dividends
About
Prakit Holdings Public Company Limited, along with its affiliated companies, engages in a diversified portfolio of operations, including media and advertising services, acting as a media agency, and investing in securities, with activities spanning both Thailand and international markets. Its extensive services include strategic media planning and procurement, managing and brokering various advertising channels, and producing a wide array of creative content. This content encompasses everything from print advertisements, television commercials, and radio spots to online videos and the orchestration of launch and sales events, catering to both traditional and digital media platforms. Originally established in 1978 as Prakit & FCB Public Company Limited, the firm adopted its current name, Prakit Holdings Public Company Limited, in December 1999. The company's corporate headquarters are situated in Bangkok, Thailand.
Company Valuation
Based on key historical and expected multiples, the stock is undervalued relative to its peers. Specifically, the stock is neutral on EV/EBITDA, underpriced on P/FC.