Risk factor
Very high price volatility
Profitability factor
Favourable analyst view
About
Strategy Inc, established in 1989 and headquartered in Tysons Corner, Virginia, functions as a global bitcoin treasury enterprise. Previously known as MicroStrategy Incorporated until its renaming in August 2025, the company extends its operations across the United States, Europe, the Middle East, Africa, and other international regions. It offers various investment vehicles, including equity and fixed-income securities, enabling investors to gain economic exposure to Bitcoin. Beyond its digital asset activities, Strategy Inc also develops cutting-edge AI-driven enterprise analytics software. Its key products include Strategy One, designed to provide non-technical personnel with direct access to innovative and actionable insights for strategic decision-making, and Strategy Mosaic, a universal intelligence layer that ensures consistent definitions and robust governance across all of an enterprise's data sources, regardless of their storage location or the tools used to interact with them.
Company Valuation
From both historical and forecast perspectives, the stock is fairly priced compared to similar stocks. Specifically, the stock is 'cheap' on P/E, overvalued on EV/EBITDA,
Target Price
The average target price of MSTR is 348 and suggests 180% upside potential. Usually, this means a BUY recommendation among investment firms, or a recommendation to increa