Trump Media has decided to enter the sports betting and other events betting market

Trump Media & Technology Group, owned by Donald Trump, plans to launch Truth Predict, a service that allows users to bet on events, on the Truth Social platform. Bets can be placed on the outcome of political elections, inflation, commodity prices and sporting events. After testing the platform for prediction contracts, it is planned to fully launch the service in the United States and then enter international markets.
The project will utilize the Crypto.com Derivatives North America platform to process bets, further strengthening Trump Media's partnership with the cryptocurrency exchange. In August, Trump Media had already entered into an agreement to create a crypto-treasury company to buy and hold the CRO token, whose blockchain is backed by Crypto.com.
The new initiative adds to Trump Media's series of projects aimed at monetizing the interest of retail audiences, Bloomberg writes. It comes amid record growth in trading volume on betting platforms such as Polymarket and Kalshi. The increased demand for live event betting has already attracted the attention of giants such as CME Group and Intercontinental Exchange, which are exploring the possibility of entering this market.
The Truth Predict project could strengthen the position in this area of companies associated with the president's eldest son, Donald Trump Jr, the agency said. He is on Trump Media's board of directors and earlier this year became an advisor to both leading betting platforms Kalshi and Polymarket. In addition, 1789 Capital, a fund in which Trump Jr. is a partner, acquired a stake in Polymarket.
Shares of Trump Media & Technology Group rose 2.5% to $16.4 in Tuesday trading. The company's capitalization has fallen nearly 52% since the beginning of the year. Shares of DraftKings and Flutter Entertainment, which also develops the predictive markets business, fell 4% and 2%, respectively, after the news was published.
This article was AI-translated and verified by a human editor
