LVMH Moet Hennessy - Louis Vuitton, Societe Europeenne

Compagnie Financiere Richemont SA

The bank upgraded its recommendation from 'hold' to 'buy' and improved its outlook on key luxury brands for 2026

Deutsche Bank sees 13% upside potential in shares of Cartier's owner

L'Oreal S.A.

The Estee Lauder Companies Inc.

Unilever PLC

Shiseido Company, Limited

Amorepacific Corporation

The popularity of decorative and care cosmetics among men is on the rise. It is especially noticeable in TikTok, wrote <a href="https://www.bloomberg.com/news/articles/2025-11-10/men-s-makeup-influencer-bach-buquen-could-lead-the-way-for-gen-z-bros?srnd=homepage-europe&amp;embedded-checkout=true">Bloomberg</a>.

The return of metrosexuals: which companies will capitalize on men's love of cosmetics

Hermes International Societe en commandite par actions

After two years of stagnation, Bain forecasts a rebound in sales and recovery in key markets

Luxury market to return to growth in 2026 - Bain &amp; Co.

Ralph Lauren Corporation

Salvatore Ferragamo S.p.A.

The list did not include Prada or Hermes, which have been ramping up sales even during the market downturn

Luxury is on the rise: analysts advised on four promising stocks in the sector

Burberry Group plc

Sales in the region that includes China rose 3% after falling 5%

Burberry reported sales growth in China. Is everything so rosy in this market?

On Holding AG

Sneaker maker On raised its annual revenue forecast for the third consecutive time, despite a general slowdown in the athletic footwear market

Shares of the brand with Federer's investment soared 28%. Are they worth buying?

Last year, sales of luxury goods in the Chinese market fell by nearly 20 percent

LVMH is preparing a major boutique opening in China. Is the demand for luxury returning?

Ferrari N.V.

Ferrari, the Italian supercar maker, <a href="https://www.ferrari.com/en-EN/corporate/financial-documents">reported </a>its third quarter 2025 earnings and revenues above market expectations on November 4. About a month before that, the company experienced the largest collapse in its history, and its securities have not yet fully recovered. Investors are still wary of the company. Some consider the Italian company an example of discipline. Others believe that its management is too cautious.

Investors are still cautious about Ferrari. Are they right?  

Amazon.com, Inc.

Melania Trump - coming soon to all movie theaters nationwide. On January 30, 2026, a documentary about the First Lady <a href="https://www.hollywoodreporter.com/movies/movie-features/amazon-melania-trump-doc-release-date-1236396807/">will be released</a> on US movie screens. It is being produced by Amazon. In addition to theaters, the film will be available on the streaming platform Amazon Prime. WSJ sources say that Bezos's company <a href="https://www.wsj.com/politics/elections/trump-family-election-cash-bonanza-2f5f8714?mod=Searchresults&amp;pos=3&amp;page=1">paid</a> $40 million for the license to show the film, of which at least $28 million <a href="https://nypost.com/2025/02/14/business/melania-trump-to-earn-at-least-28m-in-amazon-deal-report/">will be</a> on Melania's personal account. Oninvest continues the series of materials about how the family of the American president earns on the surname "Trump". In the new issue - business projects of the First Lady of the United States.

Trump Family Corp.: How Melania Trump is capitalizing on her status as U.S. first lady

Arnault's current deals resemble his strategy of buying cheapened stocks after the 2008 financial crisis

The head of LVMH is buying up shares in his company. Should investors follow his example?

Tesla, Inc.

Apple Inc.

Kering SA

Netflix, Inc.

Luxury showed signs of recovery: reports from Hermès, Prada and Kering gave investors hope for a turnaround after a prolonged slump. US inflation in September was below expectations - the market has little doubt that the Fed will cut rates next week. Gold suffered its biggest drop in 12 years and oil jumped after US sanctions on Rosneft and Lukoil. Tesla exceeded revenue forecasts and disappointed with profits, and its CEO Elon Musk wants a $1 trillion bonus. The main events of October 20-24 are in our review.

Highlights of the week: luxury gets its shine back, gold gets cheaper, Musk wants $1 trillion

Prada S.p.A.

The Miu Miu luxury group's rave, aimed at the buzzer generation, was particularly popular

Luxury Brands