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Alyona Nikolaeva
Alyona Nikolaeva

Alyona Nikolaeva

Independent global markets portfolio manager

Writes about:

Articles: 10

LVMH, which owns 75 brands, including Louis Vuitton and Christian Dior, fell out of the top 10 most valuable companies in Europe following the market close on September 15. Photo: Alessia Pierdomenico / Shutterstock.com
Review·

Luxury Goods Are Losing Customers: What Are They No Longer Willing to Pay For?

Cartier is the main driver of Richemonts jewelry division. Photo: Caroline Ruda / Shutterstock.com
Review·

Is Cartier the New Birkin? Investors Are Looking for the Next Big Thing in the World of Luxury

Victorias Secret has recently changed its ticker symbol to VSXY, another step toward putting sexuality first in its new public strategy / Photo: Anton_Ivanov / Shutterstock.com
Small Caps·

Lessons from Victoria's Secret: How trying to please everyone cost a brand billions

Burberry has started to receive the first positive results of its new strategy: it reported operating profit and sales growth of 10% in the Americas and Greater China / Photo: Samuel Regan-Asante / Unsplash.com
Review·

Trench instead of hype: will Burberry become the most interesting company in European luxury

Before the war, annual sales in the luxury segment in the Middle East were growing at 8%. Photo: LiteHeavy/Shutterstock.com
Review·

The war broke the main investment case in the luxury segment: what to buy

With AI valuations stretched, five small caps to look at into the year-end
Small Caps·

With AI valuations stretched, five small caps to look at into the year-end

Costa del Capital: How to capitalize on Spains rapid economic growth
Review·

Costa del Capital: How to capitalize on Spain's rapid economic growth

Smile diplomacy and unfulfilled expectations: how the Anchorage summit will affect markets
Review·

Smile diplomacy and unfulfilled expectations: how the Anchorage summit will affect markets

Prices at peak, the biggest investors are in: how to make money from cryptocurrency now
Review·

Prices at peak, the biggest investors are in: how to make money from cryptocurrency now